Selling products and services online are not sufficient for an e-commerce site to be prosperous. It also involves another crucial thing and that is data management of both the client and also the site. It is essential for an e-commerce site to have both content and commerce if it wants to survive in the long run. The e-commerce sector is very competitive and so there are many e-commerce solutions available like Magento, Open Cart, Kono Kart and many others which focus principally on product management. But Drupal Commerce which is an open source E-commerce solution developed on Drupal and balances both product and content management. It involves a potent set of modules that offer an innovative solution for a majority of the e-commerce requirements for both large and small companies.
Here are certain compelling reasons why Drupal commerce is most well-suited for business:
- It assists in integrating digital contents like the blogs, editorials and others with the purchase path and there will be no further requirement for distinct research and search experience. This improves both the online and offline sales by offering better user experience and greater an amount of traffic.
- Business needs are very dynamic by nature. Drupal commerce is modular and flexible and suits the ever altering business requirements. Even a technically novice person can implement changes and can experiment with latest ideas without any specialist advice.
- Consumers today are tremendously dependent on their smartphones for online shopping and money transactions. But with Drupal commerce, there is no problem. Commerce Mobile which is an intrinsic cross-platform mobile application of Drupal commerce optimizes content from the trade websites so that it suits different type of mobile devices.
- The usage of Drupal commerce helps to integrate the e-commerce site with all the existing social networks like Twitter, Facebook, LinkedIn and many other. This will influence the customers to share their purchase and this will market the product across their networks. In the ultimate analysis, this will broaden the business horizon and market reach of the business entity.
There are many trusted brands who have already used Drupal commerce. According to a study, it is singularly proven platform that satisfies both the content and commerce requirements by offering unparalleled e-commerce solution.