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Keep Your LinkedIn Profile Titles Unassuming, Distinct and Professional

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LinkedIn is certainly not the most popular of the S sites. But it is crucially important for accessing the industry professionals and definitely help in meeting the career goals, for the purpose of hiring and for getting hired. It is an important site for business-to-business activities. It also a great platform to promote or brand yourself. You can use to advertise your skills and put forward a credible picture of you as a professional. It is a social networking website that helps to connect with the peers and colleagues in order to upgrade your knowledge, acquire information and most importantly to get hired.

But there is one particular thing that is going desperately wrong on LinkedIn. When an employer is going through a professional’s LinkedIn profile he should instantly understand what he/she does for living and if they don’t get a clear picture they just move on. If one goes through the LinkedIn profile titles then they will notice that many highly ranking professionals are fulfilling up this section with gibberish which are at times absolutely incomprehensible. This creates a very negative impact on the hiring managers.

This may sound a little tough but in a professional and highly competitive business environment there is no space for elaboration of personal interests in your LinkedIn profile title. It actually portrays a picture of desperation in front of the potential employer.

Now, many professionals use their LinkedIn profile for branding purpose. If they at all use it for branding then the first rule regarding branding is simplicity. For example, a brand like Apple is eventually shifting from iDevice names to Apple Pay, Apple Watch and others because it want its customer or potential customer to remember its name. Apple is doing nothing revolutionary, it is just using its name repetitively and this good enough to create an impact on the customers.

When it comes to the LinkedIn profile titles keep it simple and straight forward and only put forward the things you do for living. Never put vague things in the profile titles because this can put off the possible employers immediately.

Author: Ranjan Paul

Ranjan Paul who is the Team leader of Digital Marketing Department at Sketch Web Solutions, a mobile & web development company based in India has immense experience in this field. He has been responsible for creating the internet presence of many unknown business entities and has also propelled many known names to the first page of the most well-known search engines.

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