Any kind of website can resize itself fitting to any screen size with full effectiveness, as it will work on a desktop. You can scroll through the entire website, navigate to different webpages and gain your objective without any hindrance. The mobile app developers of India and around the world make sure that the website is responsive and the placement of ads is perfect and doesn’t obstruct the view of content.
Not Just Content but the Responsive Feature Works for SEO as Well
SEO friendly website is crucial to rank high in search engine and derive more traffic. Both in Google and algorithms inputs from mobile searches gains importance as well. The effect is so powerful that the non-responsive website can linger behind the mobile-friendly websites even if the former has a good rank in SEO ranking. This happens as Google has been prioritising mobile-first index rather than the normal websites. Therefore, if you want your website to rank high in Google and other search engines better work on mobile-friendly behaviour as well rather than creating an attractive website that is non-responsive to other screen sizes.
How to Create a Mobile-friendly Website?
A mobile compatible website requires specific considerations. Three of the things that help to create these websites includes:
Dynamic Design: This specifically works on the detection of HTML codes and the user’s device. A dynamic website restricts misuse of cache and also instructs the device and the search engine to display only the mobile phone version of a website.
Responsive Website: It might look like an individual feature that develops a website to be the perfect one but it is very easy to create. The developer has to add a meta tag to the header of the website and the work is done. The meta tag instructs the browser to build a screen page.
Mobile Subdomain: This is also known as mDots and has to be well thought before implementation. This process includes creating a separate mobile website in a subdomain with m.domain.com or mobile.domain.com extension. The process relatively helps Google while sorting the websites.
Paramount Importance to Mobile Phone Users
The experience with the desktop and the smartphone is not the same for a user. In a smartphone, the timespan to hit a customer is thin as the patience level is pretty low. Hence, many strategies play while working for a smartphone website experience.
Some of the Ways to Optimise Your Website for a Smartphone
- Drop the idea of using Silverlight, Flash and Java plugins. These are unsupported in many smartphones and will be a hindrance to the users. Instead, use HTML5 for a perfect experience.
- Think about touch screens. You don’t want any unintentional clicks which give rise to adequate padding and large tap targets. Never make the buttons or links so small that it frustrates the user. Acceptable height and weight ratio is 48 pixels to 32 pixels.
- Your fonts should be readable without zooming in. Ideal font size is 16 pixels for a mobile website version. Take care to select readable and known fonts like Times New Roman, Calibri, Verdana etc.
- Easy navigation builds up the entire experience and so keep it simple. If your user finds it difficult to navigate, he or she will definitely leave the site without even a second thought. This is the case with 40% of the users, who loses their patience if they find it hard to navigate. Make the buttons visible and place in distinctive parts. Avoid using downward menu bars, as they tend to malfunction in mobile screens.
Just having a website will really help you to reach your potential customers. Make it mobile friendly and work on SEO as well to gain an optimum place in Google ranking.